About "Amis des Aveugles" (Friends of the Blind)
Since 1884, "Amis des Aveugles" as been helping blind and visually impaired people, providing shelter, training guide dogs and offering multiple other services.
Challenge
Create a new fluid brand identity compatible with visual impairment. An identity that would unite donors, families, collaborators and the blind and visually impaired around a common goal: improving the life of blind and visually impaired people.
Pats on the back
This rebranding project won Silver at the Epica awards and Silver at the PHNX Awards.
Art Director/Graphic Designer: Marc Thomasset. Copywriter: Nathalie Strybos. DTP: Benjamin Gaspart. Motion: Dorian Colin.
