A clip for EHIC the European Health Insurance Card.
It has been hugely viral on the internet with more than 2 million views.
Art director: Marc Thomasset. Copywriter: Philippe Thito. Director: Manu Coeman.
Pats on the back:
"The hot summer holidays!" video clip promoting EHIC scored 14th from the top 100 most funny and sexy clips on the French TV channel TF1.
Shortlist Digital Communication Award 2012 in the "Viral Communication" category.